{"id":3402,"date":"2019-10-26T14:55:17","date_gmt":"2019-10-26T12:55:17","guid":{"rendered":"https:\/\/agora.xtec.cat\/insmontsia\/?p=3402"},"modified":"2019-10-28T07:44:53","modified_gmt":"2019-10-28T06:44:53","slug":"branding-innovaccio-al-forum-ampostempresa-fame19","status":"publish","type":"post","link":"https:\/\/agora.xtec.cat\/insmontsia\/portada\/branding-innovaccio-al-forum-ampostempresa-fame19\/","title":{"rendered":"Branding &amp; Innovaci\u00f3 al F\u00f2rum Ampost@Empresa (#FAME19)"},"content":{"rendered":"<p lang=\"ca-ES\"><span style=\"font-family: Arial, sans-serif\"><span style=\"font-size: small\"><a href=\"https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/Paula.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-3403\" src=\"https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/Paula-1024x768.jpg\" alt=\"\" width=\"1024\" height=\"768\" srcset=\"https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/Paula-1024x768.jpg 1024w, https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/Paula-300x225.jpg 300w, https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/Paula-768x576.jpg 768w, https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/Paula-200x150.jpg 200w, https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/Paula.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a> <a href=\"https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/comer\u00e7.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-3404\" src=\"https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/comer\u00e7-1024x768.jpg\" alt=\"\" width=\"1024\" height=\"768\" srcset=\"https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/comer\u00e7-1024x768.jpg 1024w, https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/comer\u00e7-300x225.jpg 300w, https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/comer\u00e7-768x576.jpg 768w, https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/comer\u00e7-200x150.jpg 200w, https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/comer\u00e7.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a> <a href=\"https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/turisme.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-3405\" src=\"https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/turisme-1024x768.jpg\" alt=\"\" width=\"1024\" height=\"768\" srcset=\"https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/turisme-1024x768.jpg 1024w, https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/turisme-300x225.jpg 300w, https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/turisme-768x576.jpg 768w, https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/turisme-200x150.jpg 200w, https:\/\/agora.xtec.cat\/insmontsia\/wp-content\/uploads\/usu12\/2019\/10\/turisme.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a>L&#8217; alumnat de la fam\u00edlia de Comer\u00e7 i M\u00e0rqueting i Hoteleria i Turisme va gaudir a l&#8217; Auditori Municipal d&#8217; Amposta d&#8217;una intensa tarda d&#8217;experi\u00e8ncies al voltant de l&#8217;emprenedoria i innovaci\u00f3, a l&#8217;edici\u00f3 #FAME19, dedicada al #branding.<\/span><\/span><\/p>\n<p lang=\"ca-ES\"><span style=\"font-family: Arial, sans-serif;font-size: small\">Podem creure que la t\u00e8cnica de m\u00e0rqueting nomenada anteriorment es desenvolupa exclusivament a les grans companyies, per\u00f2 ens va quedar clara que la seva faceta polifac\u00e8tica: \u00e9s una bona aliada per posicionar-se i comunicar-se que empren ja moltes empreses multi-dimensionals i persones.<\/span><\/p>\n<p lang=\"ca-ES\"><span style=\"font-family: Arial, sans-serif;font-size: small\">Com a exemples de l&#8217;exposat, van venir al f\u00f2rum les empreses locals l\u00edders en innovaci\u00f3 i sostenibilitat: Speedsix i Kensh\u00f4 Sake, i l&#8217;advocada i ara reconvertida en ponent Paula Fern\u00e1ndez Ochoa (filla del conegut medallista ol\u00edmpic Paquito Fern\u00e1ndez Ochoa), a presentar un nou concepte basat en la construcci\u00f3 de la marca personal: el &#8221;naming&#8221;.<\/span><\/p>\n<p class=\"western\" lang=\"ca-ES\"><span style=\"font-family: Arial, sans-serif\"><span style=\"font-size: small\">Per a l&#8217;alumnat i professores acompanyants dels CFGS de GVEC de Comer\u00e7 i GAT i GIAT de Turisme, els tres cicles disposen de continguts curriculars en l&#8217;\u00e0mbit de m\u00e0rqueting i en el que aquesta disciplina \u00e9s cabdal en el seu devanir professional , l&#8217;objectiu de l&#8217;edici\u00f3 #Branding es va assolir amb \u00e8xit: treballar la dimensi\u00f3 m\u00e9s humana de l&#8217;empresa, obrir la ment a la creativitat i la innovaci\u00f3 i aconseguir la satisfacci\u00f3 total i les ganes de repetir l&#8217;experi\u00e8ncia, que agra\u00efm a tots els que l&#8217;han fet possible.<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>L&#8217; alumnat de la fam\u00edlia de Comer\u00e7 i M\u00e0rqueting i Hoteleria i Turisme va gaudir a l&#8217; Auditori Municipal d&#8217; Amposta d&#8217;una intensa tarda d&#8217;experi\u00e8ncies al voltant de l&#8217;emprenedoria i innovaci\u00f3, a l&#8217;edici\u00f3 #FAME19, dedicada al #branding. Podem creure que la t\u00e8cnica de m\u00e0rqueting nomenada anteriorment es desenvolupa exclusivament a les grans companyies, per\u00f2 ens [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":3403,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[128,135,29],"tags":[],"class_list":["post-3402","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-com-depts","category-tur","category-portada"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/agora.xtec.cat\/insmontsia\/wp-json\/wp\/v2\/posts\/3402","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agora.xtec.cat\/insmontsia\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agora.xtec.cat\/insmontsia\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agora.xtec.cat\/insmontsia\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/agora.xtec.cat\/insmontsia\/wp-json\/wp\/v2\/comments?post=3402"}],"version-history":[{"count":3,"href":"https:\/\/agora.xtec.cat\/insmontsia\/wp-json\/wp\/v2\/posts\/3402\/revisions"}],"predecessor-version":[{"id":3409,"href":"https:\/\/agora.xtec.cat\/insmontsia\/wp-json\/wp\/v2\/posts\/3402\/revisions\/3409"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agora.xtec.cat\/insmontsia\/wp-json\/wp\/v2\/media\/3403"}],"wp:attachment":[{"href":"https:\/\/agora.xtec.cat\/insmontsia\/wp-json\/wp\/v2\/media?parent=3402"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agora.xtec.cat\/insmontsia\/wp-json\/wp\/v2\/categories?post=3402"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agora.xtec.cat\/insmontsia\/wp-json\/wp\/v2\/tags?post=3402"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}