{"id":23263,"date":"2024-10-04T11:16:18","date_gmt":"2024-10-04T09:16:18","guid":{"rendered":"https:\/\/agora.xtec.cat\/inslacetania\/?p=23263"},"modified":"2024-10-07T09:45:36","modified_gmt":"2024-10-07T07:45:36","slug":"curiositats-sobre-les-influencers-despanya","status":"publish","type":"post","link":"https:\/\/agora.xtec.cat\/inslacetania\/revista\/curiositats-sobre-les-influencers-despanya\/","title":{"rendered":"Curiositats sobre les influencers"},"content":{"rendered":"

En els darrers anys, els i les influencers s’han tornat molt importants a les xarxes socials com Instagram o TikTok. Un influencer \u00e9s alg\u00fa amb molts seguidors, i el que diu o fa pot influir en all\u00f2 que les persones compren o pensen.\u00a0<\/span><\/p>\n

Les marques prefereixen treballar amb ells perqu\u00e8 les seves recomanacions se senten m\u00e9s properes que els anuncis comuns. Avui, els influencers s\u00f3n molt importants en temes com moda, menjar i entreteniment.<\/span><\/p>\n

Aquestes s\u00f3n els top 5 influencers m\u00e9s famoses d’Espanya:<\/p>\n

1. Georgina Rodr\u00edguez<\/b><\/h3>\n

Georgina Rodr\u00edguez cobra 12.000 euros per una story i 60.000 per una publicaci\u00f3 fixa a les xarxes. Tamb\u00e9 va signar un contracte de 400.000 euros amb la marca Elisabetta Franchi.<\/span><\/p>\n

2. Lola Lolita\u00a0<\/b><\/h3>\n

Lola Lolita guanya entre 300.000 i menys d\u20191.000.000 d’euros l’any. Els seus ingressos provenen de treballar amb marques, fent publicacions i anuncis a les seves xarxes socials.\u00a0<\/span><\/p>\n

3. Paula Echevarr\u00eda<\/b><\/h3>\n

El valor de la seva empresa \u00e9s de 552.000 euros. Fa anys, s’estimava que cobrava almenys 5.000 euros per publicaci\u00f3, i amb el creixement del m\u00e0rqueting d’influencers i el compte, \u00e9s possible que ara guanyi el doble en algunes ocasions.<\/span><\/p>\n

4. Dulceida<\/b><\/h3>\n

Dulceida, t\u00e9 2.900.000 de seguidors. Amb aquest nombre de fans pot guanyar entre 8.000 i 10.000 euros per a cada publicaci\u00f3. En fer unes 15 publicacions publicit\u00e0ries al mes, guanya uns 150.000 euros mensuals.<\/span><\/p>\n

\"\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

En els darrers anys, els i les influencers s’han tornat molt importants a les xarxes socials com Instagram o TikTok. Un influencer \u00e9s alg\u00fa amb molts seguidors, i el que diu o fa pot influir en all\u00f2 que les persones compren o pensen.\u00a0 Les marques prefereixen treballar amb ells perqu\u00e8 les seves recomanacions se senten […]<\/p>\n","protected":false},"author":1338,"featured_media":23294,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[387,638,102],"tags":[],"class_list":["post-23263","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-curiositats","category-mon-digital","category-revista"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/agora.xtec.cat\/inslacetania\/wp-json\/wp\/v2\/posts\/23263","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agora.xtec.cat\/inslacetania\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agora.xtec.cat\/inslacetania\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agora.xtec.cat\/inslacetania\/wp-json\/wp\/v2\/users\/1338"}],"replies":[{"embeddable":true,"href":"https:\/\/agora.xtec.cat\/inslacetania\/wp-json\/wp\/v2\/comments?post=23263"}],"version-history":[{"count":3,"href":"https:\/\/agora.xtec.cat\/inslacetania\/wp-json\/wp\/v2\/posts\/23263\/revisions"}],"predecessor-version":[{"id":23337,"href":"https:\/\/agora.xtec.cat\/inslacetania\/wp-json\/wp\/v2\/posts\/23263\/revisions\/23337"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agora.xtec.cat\/inslacetania\/wp-json\/wp\/v2\/media\/23294"}],"wp:attachment":[{"href":"https:\/\/agora.xtec.cat\/inslacetania\/wp-json\/wp\/v2\/media?parent=23263"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agora.xtec.cat\/inslacetania\/wp-json\/wp\/v2\/categories?post=23263"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agora.xtec.cat\/inslacetania\/wp-json\/wp\/v2\/tags?post=23263"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}