{"id":15155,"date":"2025-03-27T13:53:25","date_gmt":"2025-03-27T12:53:25","guid":{"rendered":"https:\/\/agora.xtec.cat\/iesvallhebron\/?page_id=15155"},"modified":"2026-04-21T15:13:21","modified_gmt":"2026-04-21T13:13:21","slug":"assessoria-dimatge-personal-i-corporativa","status":"publish","type":"page","link":"https:\/\/agora.xtec.cat\/iesvallhebron\/estudis\/cicles-formatius-de-grau-superior\/assessoria-dimatge-personal-i-corporativa\/","title":{"rendered":"Assessoria d&#8217;imatge personal i corporativa"},"content":{"rendered":"\n<p class=\"has-luminous-vivid-orange-color has-text-color has-link-color wp-elements-e881beaafaf01efd9dea5f914148433e\"><strong>En qu\u00e8 consisteix el cicle?<\/strong><\/p>\n\n\n\n<p>El Cicle Formatiu de Grau Superior en <strong>Assessorament d\u2019Imatge Personal i Corporativa<\/strong> t\u00e9 com a objectiu formar professionals capa\u00e7os de dissenyar i organitzar projectes d\u2019assessorament en <strong>imatge personal, empresarial i institucional<\/strong>. L\u2019alumnat adquireix les compet\u00e8ncies necess\u00e0ries per planificar i desenvolupar serveis d\u2019assessorament integral, organitzar esdeveniments i gestionar processos d\u2019entrenament en habilitats de <strong>comunicaci\u00f3, protocol i usos socials<\/strong>, adaptant-se a les necessitats de cada persona o organitzaci\u00f3.<br><br>Aquests estudis capaciten per treballar amb criteris professionals de <strong>qualitat, seguretat, respecte pel medi ambient i disseny per a tothom<\/strong>, garantint que les propostes d\u2019imatge siguin efectives, coherents i inclusives. La formaci\u00f3 combina teoria i pr\u00e0ctica per preparar l\u2019alumnat per a la realitat professional del sector de l\u2019assessorament i la consultoria d\u2019imatge.<br><br>Qu\u00e8 aprendr\u00e0s?<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Disseny i gesti\u00f3 de la imatge personal i corporativa.<\/li>\n\n\n\n<li>Estilisme en vestuari i complements.<\/li>\n\n\n\n<li>Maquillatge i perruqueria per a esdeveniments i mitjans audiovisuals.<\/li>\n\n\n\n<li>Comunicaci\u00f3 no verbal i habilitats socials.<\/li>\n\n\n\n<li>Organitzaci\u00f3 d\u2019actes i protocol.<\/li>\n\n\n\n<li>Estrat\u00e8gies de branding i m\u00e0rqueting personal.<br><\/li>\n<\/ul>\n\n\n\n<p class=\"has-ast-global-color-0-color has-text-color has-link-color has-medium-font-size wp-elements-b4be67bd3f3fe2796ef077cdea390fa3\"><strong>Quina durada t\u00e9 el cicle formatiu?<\/strong><\/p>\n\n\n\n<p><strong>2.000 hores<\/strong>&nbsp;distribu\u00efdes en 2 cursos acad\u00e8mics, de les quals,&nbsp;<strong>515 hores<\/strong>&nbsp;d\u2019estada a l\u2019empresa.<\/p>\n\n\n\n<p class=\"has-ast-global-color-0-color has-text-color has-link-color has-medium-font-size wp-elements-6ee31f438b4d5ccbd6e6bc96f6881419\"><strong>M\u00f2duls professionals<\/strong><\/p>\n\n\n\n<p>Detall dels m\u00f2duls que formen part del cicle formatiu, amb indicaci\u00f3 de les hores totals de cadascun, diferenciant els m\u00f2duls de primer curs i els de segon curs.<\/p>\n\n\n\n<figure class=\"wp-block-image alignleft size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"717\" height=\"414\" src=\"https:\/\/agora.xtec.cat\/iesvallhebron\/wp-content\/uploads\/usu893\/2026\/02\/GS-Assessoria-1r.png\" alt=\"\" class=\"wp-image-15921\" style=\"width:596px;height:auto\" srcset=\"https:\/\/agora.xtec.cat\/iesvallhebron\/wp-content\/uploads\/usu893\/2026\/02\/GS-Assessoria-1r.png 717w, https:\/\/agora.xtec.cat\/iesvallhebron\/wp-content\/uploads\/usu893\/2026\/02\/GS-Assessoria-1r-300x173.png 300w\" sizes=\"auto, (max-width: 717px) 100vw, 717px\" \/><\/figure>\n\n\n\n<div style=\"height:26px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image alignleft size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"724\" height=\"304\" src=\"https:\/\/agora.xtec.cat\/iesvallhebron\/wp-content\/uploads\/usu893\/2026\/02\/GS-Assessoria-2n.png\" alt=\"\" class=\"wp-image-15922\" style=\"width:593px;height:auto\" srcset=\"https:\/\/agora.xtec.cat\/iesvallhebron\/wp-content\/uploads\/usu893\/2026\/02\/GS-Assessoria-2n.png 724w, https:\/\/agora.xtec.cat\/iesvallhebron\/wp-content\/uploads\/usu893\/2026\/02\/GS-Assessoria-2n-300x126.png 300w\" sizes=\"auto, (max-width: 724px) 100vw, 724px\" \/><\/figure>\n\n\n\n<div style=\"height:21px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-ast-global-color-0-color has-text-color has-link-color has-medium-font-size wp-elements-e48bed19d311a766506519b9288587b3\"><strong>Metodologia de treball<\/strong><\/p>\n\n\n\n<p>Aquest cicle combina teoria i pr\u00e0ctica amb projectes reals i col\u00b7laboracions amb empreses del sector.<\/p>\n\n\n\n<p class=\"has-ast-global-color-0-color has-text-color has-link-color has-medium-font-size wp-elements-82529afc7d6d2ad6615774f5467e354f\"><strong>Quines sortides professionals tens amb el cicle?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Assessor\/a d\u2019imatge personal per a clients individuals.<\/li>\n\n\n\n<li>Consultor\/a d\u2019imatge corporativa per a empreses i institucions.<\/li>\n\n\n\n<li>Estilista en mitjans audiovisuals, moda i publicitat.<\/li>\n\n\n\n<li>Personal shopper i coaching d\u2019estil.<\/li>\n\n\n\n<li>Organitzaci\u00f3 i gesti\u00f3 d\u2019esdeveniments, relacions p\u00fabliques i protocol.<\/li>\n<\/ul>\n\n\n\n<p class=\"has-ast-global-color-0-color has-text-color has-link-color has-medium-font-size wp-elements-2888f5b38ab8300ffddd70690019e510\"><strong>On pots treballar?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Empreses i consultories d\u2019imatge personal i corporativa<\/strong>: assessorament integral a particulars i organitzacions.<\/li>\n\n\n\n<li><strong>Departaments de comunicaci\u00f3 i m\u00e0rqueting<\/strong> d\u2019empreses i institucions.<\/li>\n\n\n\n<li><strong>Organitzaci\u00f3 i coordinaci\u00f3 d\u2019esdeveniments<\/strong> socials, corporatius o institucionals.<\/li>\n\n\n\n<li><strong>Centres de formaci\u00f3 i coaching personal<\/strong>: entrenament en habilitats de comunicaci\u00f3, protocol i etiqueta.<\/li>\n\n\n\n<li><strong>Ag\u00e8ncies de moda i fotografia<\/strong>: assessorament en imatge per a produccions, sessions fotogr\u00e0fiques o desfilades.<\/li>\n\n\n\n<li><strong>Aut\u00f2nom\/a<\/strong>: creant serveis propis d\u2019assessorament d\u2019imatge, personal o empresarial.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\"><strong>Com accedir-hi?<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Requisits:<\/strong><strong><br><\/strong>\n<ul class=\"wp-block-list\">\n<li>Batxillerat o CFGM relacionat<\/li>\n\n\n\n<li>Prova d\u2019acc\u00e9s per a majors de 19 anys (si no es compleixen els requisits acad\u00e8mics)<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<p>Podeu consultar la informaci\u00f3 oficial sobre els continguts del cicle en el <a href=\"https:\/\/triaeducativa.gencat.cat\/ca\/estudis\/?assessoria-imatge-personal-corporativa&amp;p_id=1870\" target=\"_blank\" rel=\"noreferrer noopener\">web del Departament d\u2019Educaci\u00f3 i Formaci\u00f3 Professional<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><a href=\"https:\/\/agora.xtec.cat\/iesvallhebron\/wp-content\/uploads\/usu893\/2026\/03\/DSC9826_VSCO_compressed-scaled.jpeg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"819\" src=\"https:\/\/agora.xtec.cat\/iesvallhebron\/wp-content\/uploads\/usu893\/2026\/03\/DSC9826_VSCO_compressed-1024x819.jpeg\" alt=\"\" class=\"wp-image-15986\" style=\"width:607px;height:auto\" srcset=\"https:\/\/agora.xtec.cat\/iesvallhebron\/wp-content\/uploads\/usu893\/2026\/03\/DSC9826_VSCO_compressed-1024x819.jpeg 1024w, https:\/\/agora.xtec.cat\/iesvallhebron\/wp-content\/uploads\/usu893\/2026\/03\/DSC9826_VSCO_compressed-300x240.jpeg 300w, https:\/\/agora.xtec.cat\/iesvallhebron\/wp-content\/uploads\/usu893\/2026\/03\/DSC9826_VSCO_compressed-768x614.jpeg 768w, https:\/\/agora.xtec.cat\/iesvallhebron\/wp-content\/uploads\/usu893\/2026\/03\/DSC9826_VSCO_compressed-1536x1229.jpeg 1536w, https:\/\/agora.xtec.cat\/iesvallhebron\/wp-content\/uploads\/usu893\/2026\/03\/DSC9826_VSCO_compressed-2048x1638.jpeg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>En qu\u00e8 consisteix el cicle? El Cicle Formatiu de Grau Superior en Assessorament d\u2019Imatge Personal i Corporativa t\u00e9 com a objectiu formar professionals capa\u00e7os de dissenyar i organitzar projectes d\u2019assessorament en imatge personal, empresarial i institucional. L\u2019alumnat adquireix les compet\u00e8ncies necess\u00e0ries per planificar i desenvolupar serveis d\u2019assessorament integral, organitzar esdeveniments i gestionar processos d\u2019entrenament en [&hellip;]<\/p>\n","protected":false},"author":41,"featured_media":0,"parent":975,"menu_order":2,"comment_status":"closed","ping_status":"close","template":"","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-15155","page","type-page","status-publish","hentry"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/agora.xtec.cat\/iesvallhebron\/wp-json\/wp\/v2\/pages\/15155","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agora.xtec.cat\/iesvallhebron\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/agora.xtec.cat\/iesvallhebron\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/agora.xtec.cat\/iesvallhebron\/wp-json\/wp\/v2\/users\/41"}],"replies":[{"embeddable":true,"href":"https:\/\/agora.xtec.cat\/iesvallhebron\/wp-json\/wp\/v2\/comments?post=15155"}],"version-history":[{"count":6,"href":"https:\/\/agora.xtec.cat\/iesvallhebron\/wp-json\/wp\/v2\/pages\/15155\/revisions"}],"predecessor-version":[{"id":16301,"href":"https:\/\/agora.xtec.cat\/iesvallhebron\/wp-json\/wp\/v2\/pages\/15155\/revisions\/16301"}],"up":[{"embeddable":true,"href":"https:\/\/agora.xtec.cat\/iesvallhebron\/wp-json\/wp\/v2\/pages\/975"}],"wp:attachment":[{"href":"https:\/\/agora.xtec.cat\/iesvallhebron\/wp-json\/wp\/v2\/media?parent=15155"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}