{"id":7416,"date":"2023-01-19T13:50:43","date_gmt":"2023-01-19T12:50:43","guid":{"rendered":"https:\/\/agora.xtec.cat\/iessantaeugenia\/?p=7416"},"modified":"2023-01-19T13:51:39","modified_gmt":"2023-01-19T12:51:39","slug":"7416","status":"publish","type":"post","link":"https:\/\/agora.xtec.cat\/iessantaeugenia\/general\/7416\/","title":{"rendered":"Els flequers i pastissers gironins reben un ambici\u00f3s estudi sobre h\u00e0bits de consum i atracci\u00f3 per l&#8217;ofici signat pel primer de Vendes"},"content":{"rendered":"<p>Els gremis de <a href=\"https:\/\/www.flequersartesans.com\/\" target=\"_blank\" rel=\"noopener\">Flequers<\/a> i de <a href=\"https:\/\/www.pastissersgirona.com\/\" target=\"_blank\" rel=\"noopener\">Pastissers<\/a> de la demarcaci\u00f3 de Girona han rebut els <strong>resultats d&#8217;una ambiciosa investigaci\u00f3<\/strong> signada pels alumnes de primer curs de <strong>Gesti\u00f3 de Vendes i Espais Comercials<\/strong>, que ha tingut dos objectius:<\/p>\n<ul>\n<li><strong>Augmentar els h\u00e0bits de consum<\/strong> dels joves a fleques i pastisseries artesanes<\/li>\n<li><strong>Despertar l&#8217;inter\u00e8s<\/strong> dels joves en l&#8217;ofici del sector de la fleca i la pastisseria<\/li>\n<\/ul>\n<p>Els estudiants, a m\u00e9s a m\u00e9s, han proposat unes <strong>solucions de m\u00e0rqueting<\/strong> a fi de superar els obstacles detectats en l&#8217;estudi.<\/p>\n<p>La presentaci\u00f3 de les dades s&#8217;ha realitzat en una <strong>sessi\u00f3 de treball i debat<\/strong> celebrada a l&#8217;Institut, que ha finalitzat amb una <strong>degustaci\u00f3<\/strong> a c\u00e0rrec de <a href=\"https:\/\/noguerapastissers.cat\/\" target=\"_blank\" rel=\"noopener\">Pastisseria Noguera<\/a>.<\/p>\n<p>Aquest projecte ha integrat els m\u00f2duls professionals d<strong>&#8216;Investigaci\u00f3 comercial<\/strong>,<strong> Atenci\u00f3 al client<\/strong>, <strong>Angl\u00e8s<\/strong>, <strong>Pol\u00edtiques de m\u00e0rqueting<\/strong> i <strong>M\u00e0rqueting digital<\/strong>.<\/p>\n<p>La segona part del projecte ser\u00e0 duta a terme pel <strong>segon curs de M\u00e0rqueting i Publicitat<\/strong> juntament amb l&#8217;<strong>Escola d&#8217;Hostaleria de Girona<\/strong>.<\/p>\n<p>L&#8217;equip docent agraeix a <strong>\u00c0ngel Segarra<\/strong>, <strong>Josep Maria Font<\/strong> i Toni Noguera per la confian\u00e7a en l&#8217;enc\u00e0rrec i fer possible un aprenentatge real, m\u00e9s enll\u00e0 de l&#8217;aula.<\/p>\n<p><a href=\"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2023\/01\/01_2022_PRESENTACIO_ESTUDI_PRIMER_VENDES_FLEQUERS_PASTISSERS_1080X1080_1-min.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-7420\" src=\"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2023\/01\/01_2022_PRESENTACIO_ESTUDI_PRIMER_VENDES_FLEQUERS_PASTISSERS_1080X1080_1-min-300x300.png\" alt=\"\" width=\"368\" height=\"368\" srcset=\"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2023\/01\/01_2022_PRESENTACIO_ESTUDI_PRIMER_VENDES_FLEQUERS_PASTISSERS_1080X1080_1-min-300x300.png 300w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2023\/01\/01_2022_PRESENTACIO_ESTUDI_PRIMER_VENDES_FLEQUERS_PASTISSERS_1080X1080_1-min-1024x1024.png 1024w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2023\/01\/01_2022_PRESENTACIO_ESTUDI_PRIMER_VENDES_FLEQUERS_PASTISSERS_1080X1080_1-min-150x150.png 150w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2023\/01\/01_2022_PRESENTACIO_ESTUDI_PRIMER_VENDES_FLEQUERS_PASTISSERS_1080X1080_1-min-768x768.png 768w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2023\/01\/01_2022_PRESENTACIO_ESTUDI_PRIMER_VENDES_FLEQUERS_PASTISSERS_1080X1080_1-min.png 1080w\" sizes=\"auto, (max-width: 368px) 100vw, 368px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2023\/01\/01_2022_PRESENTACIO_ESTUDI_PRIMER_VENDES_FLEQUERS_PASTISSERS_1080X1080_2-min.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-7419\" src=\"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2023\/01\/01_2022_PRESENTACIO_ESTUDI_PRIMER_VENDES_FLEQUERS_PASTISSERS_1080X1080_2-min-300x300.png\" alt=\"\" width=\"366\" height=\"366\" srcset=\"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2023\/01\/01_2022_PRESENTACIO_ESTUDI_PRIMER_VENDES_FLEQUERS_PASTISSERS_1080X1080_2-min-300x300.png 300w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2023\/01\/01_2022_PRESENTACIO_ESTUDI_PRIMER_VENDES_FLEQUERS_PASTISSERS_1080X1080_2-min-1024x1024.png 1024w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2023\/01\/01_2022_PRESENTACIO_ESTUDI_PRIMER_VENDES_FLEQUERS_PASTISSERS_1080X1080_2-min-150x150.png 150w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2023\/01\/01_2022_PRESENTACIO_ESTUDI_PRIMER_VENDES_FLEQUERS_PASTISSERS_1080X1080_2-min-768x768.png 768w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2023\/01\/01_2022_PRESENTACIO_ESTUDI_PRIMER_VENDES_FLEQUERS_PASTISSERS_1080X1080_2-min.png 1080w\" sizes=\"auto, (max-width: 366px) 100vw, 366px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Els gremis de <a href=\"https:\/\/www.flequersartesans.com\/\" target=\"_blank\" rel=\"noopener\">Flequers<\/a> i de <a href=\"https:\/\/www.pastissersgirona.com\/\" target=\"_blank\" rel=\"noopener\">Pastissers<\/a> de la demarcaci\u00f3 de Girona han rebut els resultats d&#8217;una ambiciosa investigaci\u00f3 signada pels alumnes de primer curs de Gesti\u00f3 de Vendes i Espais Comercials, que ha tingut dos objectius:<\/p>\n<ul>\n<li>Augmentar els h\u00e0bits&hellip;  <a href=\"https:\/\/agora.xtec.cat\/iessantaeugenia\/general\/7416\/\" title=\"Read Els flequers i pastissers gironins reben un ambici\u00f3s estudi sobre h\u00e0bits de consum i atracci\u00f3 per l&#8217;ofici signat pel primer de Vendes\">Llegeix m\u00e9s\u00bb<\/a><br \/>\n","protected":false},"author":7,"featured_media":7421,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[30,1,29],"tags":[634,539,540],"class_list":["post-7416","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cicles-formatius","category-general","category-portada","tag-escola-dhostaleria-de-girona","tag-flequers-artesans","tag-gremi-de-pastissers-de-la-provincia-de-girona"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/posts\/7416","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/comments?post=7416"}],"version-history":[{"count":4,"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/posts\/7416\/revisions"}],"predecessor-version":[{"id":7428,"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/posts\/7416\/revisions\/7428"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/media\/7421"}],"wp:attachment":[{"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/media?parent=7416"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/categories?post=7416"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/tags?post=7416"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}