{"id":5294,"date":"2022-05-30T06:00:22","date_gmt":"2022-05-30T04:00:22","guid":{"rendered":"https:\/\/agora.xtec.cat\/iessantaeugenia\/?p=5294"},"modified":"2022-05-29T17:43:23","modified_gmt":"2022-05-29T15:43:23","slug":"els-impulsors-de-la-via-ferrada-cala-moli-a-sant-feliu-expliquen-com-es-posicionen-en-el-mercat-als-estudiants-de-publicitat","status":"publish","type":"post","link":"https:\/\/agora.xtec.cat\/iessantaeugenia\/general\/els-impulsors-de-la-via-ferrada-cala-moli-a-sant-feliu-expliquen-com-es-posicionen-en-el-mercat-als-estudiants-de-publicitat\/","title":{"rendered":"Els creadors de la via ferrada Cala Mol\u00ed de Sant Feliu expliquen punts clau de posicionament de marca als estudiants de Publicitat"},"content":{"rendered":"<p>L&#8217;alumnat de <strong>M\u00e0rqueting<\/strong> i <strong>Publicitat<\/strong> de l&#8217;Institut han conegut la traject\u00f2ria d&#8217;<a href=\"https:\/\/aventuraexperience.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Aventura Experience<\/strong><\/a>, empresa de <strong>Sant Feliu de Gu\u00edxols<\/strong> especialitzada en <strong>esports d&#8217;aventures, <\/strong>amb una sessi\u00f3 de treball que tamb\u00e9 ha incl\u00f2s una <strong>part pr\u00e0ctica<\/strong> completant un <strong>itinerari<\/strong> en qu\u00e8 es barreja el <strong>senderisme<\/strong> i <strong>l&#8217;escalada<\/strong>.<\/p>\n<p>Format per un equip de<strong> joves professionals <\/strong>amb \u00e0mplia experi\u00e8ncia en aquest tipus d&#8217;activitats, <strong>Aventura Experience <\/strong>\u00e9s la creadora i constructora de la <strong>via ferrada Cala Mol\u00ed<\/strong> del municipi baixempordan\u00e8s.<\/p>\n<p>L&#8217;equip ha explicat alguns dels <strong>reptes<\/strong> que ha hagut d&#8217;afrontar <strong>empresarialment<\/strong>, des de la <strong>visualitzaci\u00f3<\/strong> al <strong>posicionament<\/strong> <strong>digital<\/strong> passant per les <strong>campanyes publicit\u00e0ries<\/strong>.<\/p>\n<p>Els i les <strong>alumnes<\/strong> i el <strong>professorat<\/strong> acompanyant llu\u00efen unes <strong>samarretes<\/strong> de l&#8217;associaci\u00f3 <a href=\"https:\/\/multicapacitats.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Multicapacitats<\/strong><\/a>, obsequi per haver col\u00b7laborat en un <strong>projecte solidari<\/strong>.<\/p>\n<p><a href=\"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5296\" src=\"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_1-300x300.png\" alt=\"\" width=\"360\" height=\"360\" srcset=\"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_1-300x300.png 300w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_1-1024x1024.png 1024w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_1-150x150.png 150w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_1-768x768.png 768w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_1.png 1080w\" sizes=\"auto, (max-width: 360px) 100vw, 360px\" \/><\/a><a href=\"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_2-min.png\">\u00a0\u00a0\u00a0 <\/a><a href=\"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_2-min.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5299\" src=\"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_2-min-300x300.png\" alt=\"\" width=\"359\" height=\"359\" srcset=\"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_2-min-300x300.png 300w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_2-min-1024x1024.png 1024w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_2-min-150x150.png 150w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_2-min-768x768.png 768w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_2-min.png 1080w\" sizes=\"auto, (max-width: 359px) 100vw, 359px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_3-1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5298\" src=\"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_3-1-300x300.png\" alt=\"\" width=\"361\" height=\"361\" srcset=\"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_3-1-300x300.png 300w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_3-1-1024x1024.png 1024w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_3-1-150x150.png 150w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_3-1-768x768.png 768w, https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-content\/uploads\/usu1801\/2022\/05\/05_2022_VIA_FERRATA_1080X1080_3-1.png 1080w\" sizes=\"auto, (max-width: 361px) 100vw, 361px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>L&#8217;alumnat de M\u00e0rqueting i Publicitat de l&#8217;Institut han conegut la traject\u00f2ria d&#8217;<a href=\"https:\/\/aventuraexperience.com\/\" target=\"_blank\" rel=\"noopener\">Aventura Experience<\/a>, empresa de Sant Feliu de Gu\u00edxols especialitzada en esports d&#8217;aventures, amb una sessi\u00f3 de treball que tamb\u00e9 ha incl\u00f2s una part pr\u00e0ctica completant un itinerari en qu\u00e8 es barreja&hellip;  <a href=\"https:\/\/agora.xtec.cat\/iessantaeugenia\/general\/els-impulsors-de-la-via-ferrada-cala-moli-a-sant-feliu-expliquen-com-es-posicionen-en-el-mercat-als-estudiants-de-publicitat\/\" title=\"Read Els creadors de la via ferrada Cala Mol\u00ed de Sant Feliu expliquen punts clau de posicionament de marca als estudiants de Publicitat\">Llegeix m\u00e9s\u00bb<\/a><\/p>\n","protected":false},"author":7,"featured_media":5300,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[30,1,29],"tags":[440,418,441],"class_list":["post-5294","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cicles-formatius","category-general","category-portada","tag-aventura-experience","tag-multicapacitats","tag-via-ferrada-cala-moli"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/posts\/5294","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/comments?post=5294"}],"version-history":[{"count":4,"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/posts\/5294\/revisions"}],"predecessor-version":[{"id":5307,"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/posts\/5294\/revisions\/5307"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/media\/5300"}],"wp:attachment":[{"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/media?parent=5294"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/categories?post=5294"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agora.xtec.cat\/iessantaeugenia\/wp-json\/wp\/v2\/tags?post=5294"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}