{"id":4251,"date":"2017-12-21T19:00:29","date_gmt":"2017-12-21T18:00:29","guid":{"rendered":"http:\/\/agora.xtec.cat\/ieslasedeta\/?p=4251"},"modified":"2025-11-06T17:13:20","modified_gmt":"2025-11-06T16:13:20","slug":"100-ingredients-naturals","status":"publish","type":"post","link":"https:\/\/agora.xtec.cat\/ieslasedeta\/2017-2018\/100-ingredients-naturals\/","title":{"rendered":"100% ingredients naturals"},"content":{"rendered":"<p>L\u2019alumnat de 1r de batxillerat, en el marc de les mat\u00e8ries de <strong>Ci\u00e8ncies per al M\u00f3n Contemporani <\/strong>i <strong>Economia de l\u2019empresa,<\/strong> va visitar la f\u00e0brica que\u00a0<a href=\"http:\/\/www.damm.es\/wps\/portal\/webdamm\/home\/!ut\/p\/z1\/jVFdT4MwFP0tPvC6225sFN-I0RmjwanI6MvSQoEaShnrhv57y8hMNKJr-tCPc88591ygsAZas4MsmJG6ZpW9J3SxQWTpYjdE9wivpiiIwih88aObZYQh_g9A---RFSB4BQo0rU1jSkiULFpmRJeqDXZQyhzUCd7seSX7c6mV6NFNKjNIph4TJCfIxb7n4tz3M0_keZ65HuaLlPMjr66NeDcakoEtFvzxxHZr2RzUo2QmtWInDNwNlsc7spnIt-2WBl8CsD7Dedxr_R2GlS4qzYfcg5rPSAG0FbloRTvZt_a5NKbZXTrI8nfdpNC6qMRE7KztXypKvbPWvgEhsfPyRrvDc3jubcZXD5tVdP1k0WdkmPxI8PwZNSpSZGb3vDo05GNWHZQKSHfxCR0zY2I!\/dz\/d5\/L2dBISEvZ0FBIS9nQSEh\/?idioma=%2Fca%2F\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>DAMM<\/strong> <\/a>t\u00e9 al Prat de Llobregat. En la visita ens van explicar amb detall que en el proc\u00e9s d\u2019elaboraci\u00f3 dels diferents tipus de cervesa nom\u00e9s s&#8217;usa <strong>ingredients naturals<\/strong>. Vam poder copsar l\u2019elevat grau de mecanitzaci\u00f3 de l\u2019empresa, ja que gran part del proc\u00e9s productiu el fan <strong>robots<\/strong>.<\/p>\n<p>Pel que fa al <strong>m\u00e0rqueting<\/strong>, fins ara la seva estrat\u00e8gia estava molt focalitzada en la seva marca ins\u00edgnia \u201cEstrella Damm\u201d, per\u00f2 des de fa uns anys han desenvolupat altres marques dirigides a altres segments de mercat. Tamb\u00e9 ens van parlar de la imatge de marca, de la seva evoluci\u00f3 i de la import\u00e0ncia de les campanyes publicit\u00e0ries.<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/agora.xtec.cat\/ieslasedeta\/wp-content\/uploads\/usu656\/2017\/12\/collage-2017-12-18-3.jpg\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019alumnat de 1r de batxillerat, en el marc de les mat\u00e8ries de Ci\u00e8ncies per al M\u00f3n Contemporani i Economia de l\u2019empresa, va visitar la f\u00e0brica que\u00a0DAMM t\u00e9 al Prat de Llobregat. En la visita ens van explicar amb detall que en el proc\u00e9s d\u2019elaboraci\u00f3 dels diferents tipus de cervesa nom\u00e9s s&#8217;usa ingredients naturals. Vam poder [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4252,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[157],"tags":[],"class_list":["post-4251","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2017-2018"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/agora.xtec.cat\/ieslasedeta\/wp-json\/wp\/v2\/posts\/4251","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agora.xtec.cat\/ieslasedeta\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agora.xtec.cat\/ieslasedeta\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agora.xtec.cat\/ieslasedeta\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/agora.xtec.cat\/ieslasedeta\/wp-json\/wp\/v2\/comments?post=4251"}],"version-history":[{"count":3,"href":"https:\/\/agora.xtec.cat\/ieslasedeta\/wp-json\/wp\/v2\/posts\/4251\/revisions"}],"predecessor-version":[{"id":4265,"href":"https:\/\/agora.xtec.cat\/ieslasedeta\/wp-json\/wp\/v2\/posts\/4251\/revisions\/4265"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agora.xtec.cat\/ieslasedeta\/wp-json\/wp\/v2\/media\/4252"}],"wp:attachment":[{"href":"https:\/\/agora.xtec.cat\/ieslasedeta\/wp-json\/wp\/v2\/media?parent=4251"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agora.xtec.cat\/ieslasedeta\/wp-json\/wp\/v2\/categories?post=4251"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agora.xtec.cat\/ieslasedeta\/wp-json\/wp\/v2\/tags?post=4251"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}